Marketing
November 7, 2019
Investments in ecommerce are paying off. Image credit: Neiman Marcus
By Sarah Jones
This holiday shopping season, consumers are planning to buy more via digital channels than through physical stores, with about 20 percent of sales coming through mobile devices.
{"ct":"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","iv":"c8e2baefec3da3780556da16703cd02b","s":"d21586fa995331d9"}
Share your thoughts. Click here