Retail
November 13, 2018
LVMH brands are working to make online shopping a more luxurious experience. Image credit: Louis Vuitton
By Sarah Ramirez
HONG KONG – For too long, luxury brands have operated as if there is still a distinction between the online and offline worlds instead of accepting that affluent shoppers seek out personalized, omichannel experiences.
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","iv":"935d7e66d057173821515ad69bab6aea","s":"de5ff1904920eecc"}
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