Luxury fashion brand Dolce & Gabbana is using mobile as a direct communication channel between the company and its customers.
The "D&G Fashion Channel" application is available in the iPhone App Store and its concept is to provide a new way of interaction with the D&G audience. The company is using mobile as a means of “following users in their real life.”
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","iv":"42aa29ec689d6f2866d35ac2c476daa9","s":"5b9e620d73f4fab1"}