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Nov. 19, 2024
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Fragrance and personal care

Dolce & Gabbana challenges consumers to pucker up

July 18, 2017

Image from Dolce & Gabbana's #DGBaciChallenge. Image credit: Dolce & Gabbana

 

By Sarah Jones

Italian fashion label Dolce & Gabbana is taking inspiration from its flirty Miss Sicily commercial for an influencer campaign that dares participants to test their lipcolor on a stranger.

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  1. Dior welcomes first beauty boutique in North America
  2. Luxury brands losing ground with younger audiences: Bain
  3. Kering launches Generation Award X Jewelry to support sustainable design
  4. ‘Shifting consumer mindsets are set to enable longer-term premiumization’: report
  5. Christofle spotlights two centuries of innovation at Paris' Musée des Arts Décoratifs
  6. Lexus logs 25 years of 'December to Remember'
  7. Trinity Investments acquires The Standard, London
  8. Gucci channels spirit of giving
  9. Diageo launches new division for luxury brands, experiences
  10. Culinary tourism market in APAC to grow to $6.2 trillion by 2033: Marriott
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Trinity Investments acquires The Standard, London
Christofle spotlights two centuries of innovation at Paris’ Musée des Arts Décoratifs
Kering launches Generation Award X Jewelry to support sustainable design