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Dec. 26, 2024
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Luxury Memo special report

Diversity in luxury: Luxury Memo special report

January 16, 2018

Diversity is more than just a moral obligation, it is also good business strategy. Image credit: Tiffany & Co.

 

By Danny Parisi

Luxury has for many years been the domain of a homogenous group of individuals, mainly Caucasian men from Western countries. However, creating and maintaining diversity is important, not only because it is morally commendable, but also because it is good for business.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury consumers trending toward goodness in purchases, values
  3. How can luxury brands tap into the back-to-school season?
  4. Balmain enlists virtual faces as brand spokesmodels
  5. Rejection of Cult Gaia handbag design points to high evidentiary bar for trade dress protection
  6. Stuart Weitzman names Kim Kardashian as global ambassador
  7. Preloved items from Hermès hold highest resale value: The RealReal
  8. Rimowa takes animated approach to holiday ads
  9. All-electric Mercedes-Benz pushes 'Defining Class' campaign into modern era
  10. Tiffany keeps it simple to attract interest in New York Times ad
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