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Storytelling success requires the right partners

November 11, 2014

Marmot's Paige climbing during its Lead Now tour Marmot's Paige climbing during its Lead Now tour

 

NEW YORK - With the proliferation of digital video and changes to social media platforms, it can be difficult for a brand to stand out in the landscape, according to panelists in the “Brands and Master Storytellers” session at ad:tech New York.

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