Internet
November 11, 2014
Marmot's Paige climbing during its Lead Now tour
By Sarah Jones
NEW YORK - With the proliferation of digital video and changes to social media platforms, it can be difficult for a brand to stand out in the landscape, according to panelists in the “Brands and Master Storytellers” session at ad:tech New York.
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","iv":"0d18905d2fdfdb893138843a409525ba","s":"83b264ef065c6ccc"}
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