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Dec. 26, 2024
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Apparel and accessories

Dior showcases atelier’s women for role model discussion on Instagram

September 29, 2016

Dior's video women role model video series Dior's video women role model video series

 

By Brielle Jaekel

French couture house Christian Dior is wielding tools that resonate well with modern audiences on Instagram, leading up to its spring/summer 2017 collection reveal.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury consumers trending toward goodness in purchases, values
  3. Dior weaves codes and trends together in digital nail polish promotion
  4. How can luxury brands tap into the back-to-school season?
  5. BMW models top luxury auto shopper poll, Tesla slides
  6. Balmain enlists virtual faces as brand spokesmodels
  7. Tiffany keeps it simple to attract interest in New York Times ad
  8. Galeries Lafayette unveils plans for second Paris flagship
  9. Tiffany & Co. rings in holidays with multichannel video campaign
  10. Mercedes exec: Social media efforts should single out brand advocates
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