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Dec. 26, 2024
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Apparel and accessories

Dior onboards all five members of K-pop band as brand ambassadors

August 11, 2023

In honor of the new relationship, creative director Kim Jones designed the group's looks for their Lollapalooza festival performance in Chicago on Aug. 5, 2023. Image credit: Dior Creative director Kim Jones designed TXT’s for a Lollapalooza festival performance in Chicago on Aug. 5. Image credit: Dior

 

By Luxury Daily News Service

French fashion house Dior is crowning five new faces.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury consumers trending toward goodness in purchases, values
  3. Dior weaves codes and trends together in digital nail polish promotion
  4. How can luxury brands tap into the back-to-school season?
  5. BMW models top luxury auto shopper poll, Tesla slides
  6. Balmain enlists virtual faces as brand spokesmodels
  7. Tiffany keeps it simple to attract interest in New York Times ad
  8. Galeries Lafayette unveils plans for second Paris flagship
  9. Tiffany & Co. rings in holidays with multichannel video campaign
  10. Mercedes exec: Social media efforts should single out brand advocates
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