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Sports

Dior, Louis Vuitton garnered outsized media impact value during Paris 2024: Launchmetrics

September 24, 2024

Luxury brands gained the most attention from audiences during the global event. Image credit: Launchmetrics Luxury brands gained the most attention from audiences during the global event. Image credit: Launchmetrics

 

By Zach James

According to the latest findings from cloud technology platform Launchmetrics, this year’s Olympics and Paralympics delivered an unmatched level of marketing value.

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  1. David Yurman enlists NBA stars Carmelo Anthony, Jaylen Brown
  2. Luxury Unfiltered: In uncertain times, training is the ultimate luxury advantage
  3. Premium beauty powers Q1 performance at L’Oréal Group
  4. Hermès to open leather workshop in Normandy
  5. Bon Appétit delivers inaugural Art & Design issue
  6. Mercedes-Benz revamps flagship Manhattan showroom
  7. Jaeger-LeCoultre introduces traveling Reverso exhibition
  8. Actress Zendaya stars in latest Louis Vuitton resort campaign
  9. Kerzner International joins World Sustainable Hospitality Alliance
  10. Maserati taking expanded Grecale range on tour
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