Research
December 16, 2013
By Jen King
NEW YORK - Students from Columbia Business School and Parsons The New School for Design’s interdisciplinary program “The Design and Marketing of Luxury Goods” worked with French atelier Christian Dior to propose a strategy that aims to build trust among consumers and sales associates in a retail climate where that relationship has begun to fray.
{"ct":"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","iv":"251ff202ea5b12461d2695ac169e3cd5","s":"14110add0f1988b6"}
Share your thoughts. Click here