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Fragrance and personal care

Dior Beauty takes consumers backstage in beauty pop-up

September 13, 2018

The Dior Backstage Collection includes professional-style products. Image credit: Dior

 

By Staff reports

French fashion house Christian Dior’s beauty line is staging its first pop-up in the United States to offer consumers an immersive look at its Backstage Collection.

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  1. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  2. Ginori 1735, St. Regis Hotels partner to scale branded cafe concept
  3. Women now represent 13pc of global billionaire class: Altrata
  4. ‘Copy Nothing’ campaign defines next era at Jaguar
  5. Ambassador-led storytelling carries holiday campaign from Boucheron
  6. Hublot nods to tennis champion Novak Djokovic with custom chronograph
  7. Erewhon to pilot pop-up juice bar in Las Vegas during F1 weekend
  8. Audemars Piguet unveils collaboration with artist Kaws
  9. Mytheresa releases quarterly results, reaches record high AOV
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