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Internet

Dior aims at Chinese luxury market via online magazine

April 11, 2012

 

By Tricia Carr

French fashion house Christian Dior is taking aim at the Asian luxury market with a third edition of its online magazine that will be published in Mandarin and released during the week that the brand is presenting its haute couture collection for the first time in Shanghai.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
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  3. Rolex partners with Melbourne’s National Gallery of Victoria
  4. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  5. Tiffany & Co. acquires historic Titanic timepiece at auction
  6. Mercedes-Benz rolls out AI-enhanced MBUX Voice Assistant
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  8. Porsche Design boosts in-store traffic with Linkin Park collaboration
  9. Cipriani Residences Miami launches home decor collection
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