Travel and hospitality
December 12, 2023
Switzerland's national airline is launching “LXmas With You,” a holiday initiative with several digital twists. Image credit: Swiss Air
By Zach James
Swiss Air is ringing in the holidays with a marketing revamp.
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","iv":"15ad9e8cfe7b439a94c093f64c7d86cc","s":"14e98d18c7787c07"}
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