Mobile
March 5, 2012
By Rachel Lamb
Department store chain Neiman Marcus may have missed the mark when incorporating banner ads into its mobile marketing strategy by not linking content to an optimized site.
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","iv":"cb87b42d227d20a5960006375334ab71","s":"c30091f80b1b8bc5"}
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