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Nov. 22, 2024
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Retail

DFS celebrates Lunar New Year in the metaverse

January 31, 2022

Virtual idols Reddi and Vila appear in the new Lunar New Year campaign. Image courtesy of DFS Group

 

By Luxury Daily News Service

Luxury travel retailer DFS Group is putting a virtual twist on its Lunar New Year campaign.

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  1. Off the Cuff: A Q&A with Steinway & Sons' Ben Steiner
  2. Hublot nods to tennis champion Novak Djokovic with custom chronograph
  3. Roche Bobois furnishes boutique resort in Turks and Caicos
  4. EssilorLuxottica establishes Inclusion Committee
  5. Home office boom fading in favor of living room, kitchen refurbs: 1stDibs
  6. Louis Vuitton opens applications for biennial Watch Prize
  7. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  8. ‘Copy Nothing’ campaign defines next era at Jaguar
  9. Baccarat pulls incoming CEO from Printemps
  10. Audemars Piguet unveils collaboration with artist Kaws
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Home office boom fading in favor of living room, kitchen refurbs: 1stDibs
Off the Cuff: A Q&A with Steinway & Sons’ Ben Steiner
Roche Bobois furnishes boutique resort in Turks and Caicos