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News briefs

Day’s wrap: Gucci, LVMH, VistaJet, Ferrari and Father’s Day

June 18, 2021

Miley Cyrus is the face of Gucci Flora Gorgeous Gardenia. Image credit: Gucci

 

Luxury Daily’s live news for June 18:


Gucci taps Miley Cyrus as face for latest fragrance
Italian fashion label Gucci is calling on a popular American singer and actor for its latest fragrance campaign.

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LVMH names 2021 Innovation Award winners
French luxury goods conglomerate LVMH Moët Hennessy Louis Vuitton has announced its 2021 LVMH Innovation Award winners at Viva Technology.

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VistaJet, Ferrari extend partnership, providing global transportation for drivers
Private aviation company Vista Global and Italian automaker Ferrari are extending their partnership, paving the way for professional and amateur Ferrari drivers to fly to races around the world.

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Luxury brands tout Father’s Day gifts, record sales anticipated
Luxury brands are getting sentimental and sleek in celebration of Father’s Day on June 20.

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Why marketing of true luxury goods diverges from tony real estate
The luxury business is divided into two categories based on the price point of the product or service

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