Day’s wrap: Cunard, enVista, Burberry, Neiman Marcus and Aston Martin

February 25, 2020

The Aston Martin DBS Superleggera designed by outgoing 007 actor Daniel Craig and offered by U.S. department store chain Neiman Marcus as a fantasy gift. Image credit: Aston Martin Lagonda

By Luxury Daily News Service

Luxury Daily's live news:

Cunard, amid travel slowdown, marks 180 years afloat with fleet-wide sale
The 180th Anniversary Sale will be applicable only on voyages booked between Feb. 28 and May 18, incenting affluent consumers to shop with a sense of urgency.

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Significant gaps between customer expectations for personalization and retailer execution
Top among them are personalized promotions and personalized rewards.

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Burberry, simulating in-store experience, debuts augmented reality shopping tool via Google Search
Burberry has debuted a new augmented reality shopping tool through Google Search technology to allow consumers to imagine the British fashion label’s products around them.

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Neiman Marcus offers limited-edition Aston Martin, Omega timed with new Bond movie
U.S. department store chain Neiman Marcus partnered with British automaker Aston Martin Lagonda to offer on its fantasy gift list the Aston Martin DBS Superleggera, designed by none other than outgoing 007 actor Daniel Craig.

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Register now: Women in Luxury conference New York April 15
Register now for Luxury Daily's fourth annual Women in Luxury conference Wednesday, April 15 in New York. Meet with speakers from BMW, Chanel, Piaget, Apple, La Perla, Moët Hennessy, Ritz-Carlton, Mandarin Oriental, Maison Atia, Diamond Producers Association, Forrester Research, Ana Andjelic, Shanker Inc., Accenture, Modern Luxury, Worth, Meredith’s Travel + Leisure, China Luxury Advisors, Sedhom Law Group, Reputation Dynamics and Luxury Portfolio International.

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Morning's lead story: Rising digitally savvy middle class to fuel India’s appetite for luxury

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