Today in luxury marketing:
At creative helm of a fashion brand, which configuration works best?
Burberry’s recent announcement that Christopher Bailey will hand over the title of chief executive to Céline’s Marco Gobbetti, becoming the company's president, alongside his continuing duties as chief creative officer, has sparked fresh discussion over the changing role of a creative director and the ideal way to configure creative leadership at a top luxury brand, per Business of Fashion.
{"ct":"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","iv":"ea6c57e4fea85194adad7a95a6aff5b9","s":"f51e00eea35011ea"}