Marketing
June 2, 2022
Caught in the middle of caring for children and parents, this is a demographic luxury often disregards. Yet a closer look uncovers a profitable opportunity. Image credit: Shutterstock
{"ct":"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","iv":"250e22ba26fe00544e0b738290d7c70d","s":"f3779b3ff8704711"}
Share your thoughts. Click here