Marketing
June 4, 2019
The 14th season finale of The Bachelorette was filmed at a Maldives resort. Image credit: Shangri-La
By Sarah Ramirez
As the amount of content and advertising exponentially increases, product placement can still be an effective way to reach consumers.
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","iv":"e83175447744cc238ae7ee54cb9497b6","s":"cd3f524945e57f5f"}
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