Marketing
June 4, 2019
The 14th season finale of The Bachelorette was filmed at a Maldives resort. Image credit: Shangri-La
By Sarah Ramirez
As the amount of content and advertising exponentially increases, product placement can still be an effective way to reach consumers.
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","iv":"94139017f6557eda7e26e091e9b203e4","s":"73f665d4f3ed5f6a"}
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