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Luxury Memo special reports

Content marketing in luxury – Luxury Memo special report

July 11, 2019

Cover of Net-A-Porter's magazine. Image credit: Porter

 

By Brielle Jaekel

The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever.

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  1. J.P. Morgan Chase expands luxury branch format
  2. Rolex Testimonees take center stage at French Open
  3. Luxury Group by Marriott International launches ‘Heartbeat of a Destination’
  4. Luxury Unfiltered: The power of little luxuries
  5. Off the Cuff: A Q&A with The Residences at The St. Regis Los Cabos' Cameron Kimball
  6. Saks dedicates flagship windows to ‘And Just Like That...’ display
  7. UBS, Dior announce joint ‘House of Craft’ exhibit
  8. Maserati revives racetrack driving experience
  9. Gucci revisits 1970s sport codes to promote latest collection
  10. Blancpain opens new US flagship
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