Luxury Daily
The authority in luxury news.
March 26, 2025
  1. Luxury Unfiltered: How Italian luxury is regaining the lead
  2. Breitling spotlights Top Time with actor Austin Butler
  3. The future of successful luxury brand collaborations
  4. Moynat, Saks present M Collection pop-up series
  5. Printemps opens first US store in New York City
  6. Chanel unveils new handbag campaign starring Jennie Kim
  7. How culturally-aware influencer trips can successfully launch luxury products
  8. Bulgari reopens Via Montenapoleone flagship in Milan
  9. BMW Group, London Symphony Orchestra continue partnership with open-air concert
  10. Zalando launches partnership with Diane von Furstenberg
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Luxury Memo special reports

Content marketing in luxury – Luxury Memo special report

June 27, 2019

Cover of Net-A-Porter's magazine. Image credit: Porter

 

By Brielle Jaekel

The ubiquitous nature of social media and content platforms has created an overload of messaging. For luxury brands, this makes content marketing more important than ever.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury Unfiltered: How Italian luxury is regaining the lead
  2. Breitling spotlights Top Time with actor Austin Butler
  3. The future of successful luxury brand collaborations
  4. Moynat, Saks present M Collection pop-up series
  5. Printemps opens first US store in New York City
  6. Chanel unveils new handbag campaign starring Jennie Kim
  7. How culturally-aware influencer trips can successfully launch luxury products
  8. Bulgari reopens Via Montenapoleone flagship in Milan
  9. BMW Group, London Symphony Orchestra continue partnership with open-air concert
  10. Zalando launches partnership with Diane von Furstenberg
VIDEOS
More Videos

MORE IN Luxury Memo special reports
Chinese ecommerce – Luxury memo special report
Addenda to Luxury Daily, Altiant luxury consumer research report with COVID-19 effect
Luxury Outlook 2020 – Luxury Memo special report
Digital in real estate – Luxury Memo special report
Alternative materials – Luxury Memo special report
Cities of luxury: Shanghai – Luxury Memo special report



RECENT ARTICLES
Neiman Marcus, Estée Lauder Cos. launch nationwide event series
Raffles Hotels & Resorts coming to Lake Como in 2027
Frick Collection to reinstate historic Fifth Avenue home this spring

Breitling spotlights Top Time with actor Austin Butler
Luxury Unfiltered: How Italian luxury is regaining the lead
BMW Group, London Symphony Orchestra continue partnership with open-air concert