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Nov. 26, 2024
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Events/Causes

Cause-related programs good to salve self-indulgent purchases

September 23, 2011

Foundation Polo Challenge sponsored by Tiffany & Co.

 

By Rachel Lamb

Luxury marketers tend to host events or team-up with charities to create a halo effect around themselves, and some experts believe that affluent consumers respond quite well to this strategy.

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  1. Louis Vuitton celebrates Discord anniversary
  2. Leopard prints and luxury risks: What the SKIMS x Dolce & Gabbana collab says about fashion's future
  3. 'Toast of the Town' titles holiday initiative from Bergdorf Goodman
  4. SCOPE Art Show 2024 presents dynamic programming with focus on connections
  5. De Beers spotlights milestones in holiday marketing
  6. Stuart Weitzman appoints first men’s global brand ambassador
  7. Waterford crafts sonic composition with musician Alissia
  8. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  9. 2024: The challenge for luxury amid global and regulatory changes
  10. Roche Bobois furnishes boutique resort in Turks and Caicos
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De Beers spotlights milestones in holiday marketing
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