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Commerce

Consumers pay 40 to 150pc more for custom items: Fluid director of strategy

January 22, 2016

Personalized Burberry scarf for James Bay Personalized Burberry scarf for James Bay

 

By Staff reports

NEW YORK – Customization is poised to expand to more categories as consumers desire something that is uniquely their own, according the director of strategy at Fluid, Inc.

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  1. Luxury Unfiltered: How Gen Z is turning the Birkin into Wall Street’s hottest commodity
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  5. McLaren appoints new CEO
  6. Porsche cuts ribbon on esports facility in Cologne
  7. Kering, Cannes Film Festival to honor actress Nicole Kidman with Women in Motion Award
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Kering taps veteran talent to lead Ginori 1735, Brioni