Marketing
November 5, 2019
Consumers are collecting experiences over goods. Image credit: American Express
By Sarah Jones
By 2030, 53 percent of all global spending will be allocated towards services rather than goods, as consumers’ aspirations shift away from accumulating material possessions towards achieving simplicity.
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Z7vqBqC1alPKxyUQDe1EfM+F5hOncF14CMYYuMDyRqaObHeu9U2B7K8NG9o+K21l5KoOTM6jVVchCeRS8v8dcjEmUZvw8pWRwhJDpCtwiJ94IMcj1vzzS2FGy7H6vti\/f1eAYJFL31IQs+vFvjJSxqshD8reWYi1UZ+CxYFX6y1e07P3adWeSmxMvXH92bFV0mkU9fmFxpzkga7tROf\/aBKf5aOxgzLVrHtdyzkeolKzZ9niVsttO9V0qAD0JGHNBHcaIemGCvehJsxIfK3Y6SQYkKYNRvUNmCglI4Vvbkqe\/QpTy8n8=","iv":"96aa41d1b41fd6198a4158e447e3c949","s":"dd35742df2437a64"}
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