Most dialogue within marketers and retailers focuses on how to tap new technology and marketing to hang on to consumer relationships. What they should be discussing is the sea-change in consumer behavior expected in the next three to five years – thanks, in large part, to mobile and social.
{"ct":"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","iv":"4e65ba9624cdc36b73cfa68122848750","s":"b040b1efd88d4e23"}