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Nov. 18, 2024
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In-store

Connective commerce key to targeting Chinese consumers, says Lane Crawford exec

May 13, 2014

Louis Vuitton ad featuring actress Fan Bingbing Louis Vuitton ad featuring actress Fan Bingbing

 

By Jen King

MEXICO CITY, Mexico – For luxury brands China has been a main target strategically as the Chinese consumer is estimated to account for 35 percent of the luxury market, according to a panel session May 12 on the Asian giant at the FT Business of Luxury Summit.

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  1. Luxury brands losing ground with younger audiences: Bain
  2. Gucci channels spirit of giving
  3. Louis Vuitton goes big with temporary NYC store
  4. Alexandre Arnault named CEO of wines, spirits division at LVMH
  5. Authentic announces Barneys New York Residences in Tulum
  6. Trinity Investments acquires The Standard, London
  7. Vestiaire Collective partners with influencers to combat fast fashion
  8. Kering launches Generation Award X Jewelry to support sustainable design
  9. Genesis House presents winter light installation
  10. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
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