Media/publishing
May 3, 2022
Brands are speaking a lot without saying a lot. Image credit: Condé Nast
By Sarah Ramirez
Consumers have increasingly higher expectations around community, and luxury marketers need to foster these connections to be successful.
{"ct":"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","iv":"aa6c57ffab37ffd0ca1d256806ce121f","s":"0dc2d509791fa4b8"}
Share your thoughts. Click here