Luxury Daily
The authority in luxury news.
March 2, 2025
  1. Saks Global cuts jobs, confirms Neiman Marcus Dallas store closure
  2. Kering’s Pinault family invests in luxury cruise company
  3. Four Seasons Private Jet to host trip inspired by ‘The White Lotus’
  4. Perrier-Jouët, Chanel's Atelier Montex craft second exclusive collector’s piece
  5. Off the Cuff: A Q&A with Scenic Group's Ken Muskat
  6. Kering suffers 7pc revenue loss in fourth quarter of 2022
  7. Gucci studies connection in spring/summer 2025 campaign
  8. Raffles creates butler-led destination packages
  9. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  10. Diptyque establishes foundation focused on arts, nature preservation
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Luxury Memo special reports

Colors in luxury – Luxury Memo special report

June 24, 2019

Valentino highlights red for its pre-fall collection. Image credit: Valentino

 

By Sarah Ramirez

If strong branding makes a good impression, the use of color is a crucial but often overlooked component of luxury labels’ imagery.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Saks Global cuts jobs, confirms Neiman Marcus Dallas store closure
  2. Kering’s Pinault family invests in luxury cruise company
  3. Four Seasons Private Jet to host trip inspired by ‘The White Lotus’
  4. Perrier-Jouët, Chanel's Atelier Montex craft second exclusive collector’s piece
  5. Off the Cuff: A Q&A with Scenic Group's Ken Muskat
  6. Kering suffers 7pc revenue loss in fourth quarter of 2022
  7. Gucci studies connection in spring/summer 2025 campaign
  8. Raffles creates butler-led destination packages
  9. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  10. Diptyque establishes foundation focused on arts, nature preservation
VIDEOS
More Videos

MORE IN Luxury Memo special reports
Chinese ecommerce – Luxury memo special report
Addenda to Luxury Daily, Altiant luxury consumer research report with COVID-19 effect
Luxury Outlook 2020 – Luxury Memo special report
Digital in real estate – Luxury Memo special report
Alternative materials – Luxury Memo special report
Cities of luxury: Shanghai – Luxury Memo special report



RECENT ARTICLES
Kering’s Pinault family invests in luxury cruise company
Saks Global cuts jobs, confirms Neiman Marcus Dallas store closure
Four Seasons Private Jet to host trip inspired by ‘The White Lotus’

Hermès showcases the surreal for spring campaign
Off the Cuff: A Q&A with Scenic Group’s Ken Muskat
Waterford broadcasts Mother’s Day delivery