High-end fashion label Cole Haan used a 360-degree marketing strategy for its spring/summer Subway Stories campaign that uses social media, banner, mail, out-of-home and mobile advertising.
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","iv":"9f0e741e31ddcc790b116931a6b676f4","s":"8b2d1abb8ba76857"}