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Mobile

Christie’s targets tech-savvy consumers at Venice Biennale

June 3, 2011

 

By Rachel Lamb

christies-185Famed auction house Christie’s has developed an iPhone application to aide wealthy participants in navigating through the 54th annual Venice Biennale Art Exhibit.

Christie's developed the app that incorporates GPS, maps, reviews, expert opinions and Biennale information from the auctioneer's experts. It is available for free in Apple’s App Store.

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  1. Luxury consumers trending toward goodness in purchases, values
  2. How luxury is the millennial’s unlikely weapon to fight social inequality
  3. ‘Hermès in the Making’ pop-up continues world tour in Zurich
  4. Assouline inaugurates two-story flagship in Riyadh, Saudi Arabia
  5. Leading with pedigree, Range Rover promotes plug-in SUV
  6. Balmain enlists virtual faces as brand spokesmodels
  7. How can luxury brands tap into the back-to-school season?
  8. What to look for when buying your first luxury watch
  9. Stuart Weitzman names Kim Kardashian as global ambassador
  10. 2024: The challenge for luxury amid global and regulatory changes
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