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Nov. 22, 2024
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Apparel and accessories

Chinese owners bring international brands to double down on the market

October 28, 2020

With an inward-facing consumer market, international brands acquired by Chinese companies have intensified their focus on in-country marketing activities. Image credit: Lanvin With an inward-facing consumer market, international brands acquired by Chinese companies have intensified their focus on in-country marketing activities. Image credit: Lanvin

 

By Avery Booker

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  1. Hublot nods to tennis champion Novak Djokovic with custom chronograph
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  3. Follow @LuxuryDaily for the latest in luxury news
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  5. Roche Bobois furnishes boutique resort in Turks and Caicos
  6. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  7. Ambassador-led storytelling carries holiday campaign from Boucheron
  8. Women now represent 13pc of global billionaire class: Altrata
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  10. 2024: The challenge for luxury amid global and regulatory changes
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