Retail
December 17, 2020
Gen Z shoppers gather information differently than others, with the top sources being entirely online. Image credit: Bain & Company
By Nora Howe
Thriving despite the effects of the COVID-19 pandemic, the global luxury market in China has nearly doubled this year and is expected to continue growing through 2025.
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","iv":"f5b37b37dba967e2769666b646008d40","s":"f975140cb9ee47e6"}
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