Research
February 6, 2020
China's wealth is reflected in the proliferation of cities of glass and steel, such as Chongqing, with a rapidly urbanizing population. Image courtesy of Reuter Communications
By Dianna Dilworth
Luxury brands that want to appeal to affluent Chinese consumers over the next decade will need to be tech savvy, deliver Chinese-focused messaging and understand the evolving tastes of sophisticated Chinese consumers.
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","iv":"7346375b35d57f1b7ea774523c786fce","s":"5067a780e9f62185"}
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