Multichannel
March 28, 2013
By Erin Shea
Chanel's new beauty line can help the French fashion house gain aspirational buyers while retaining its loyal customers.
{"ct":"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","iv":"10618eb3bcba7dfe8757596f8f83426a","s":"673c1d12cc4ea14a"}
Share your thoughts. Click here