Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Advertising

Chanel taps iPad’s unique capabilities to showcase watch collection

June 11, 2010

 

chanelLuxury brand Chanel is promoting its new J12 Marine Series of watches through The New York Times’ Editors’ Choice iPad application.

Chanel tapped Medialets for the ad creative. The campaign targets users through three ads, using both banner and interstitial media.

To read the entire article, please subscribe or