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Dec. 26, 2024
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Multichannel

Chanel matches Tokyo Little Black Jacket exhibit via online display

March 26, 2012

 

By Tricia Carr

French fashion label Chanel continued multichannel efforts for its Little Black Jacket campaign with the installation of an e-exhibition of 113 black-and-white photos to hype a new photo book.

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  1. IWC social snow globe stirs up winter memories
  2. Luxury consumers trending toward goodness in purchases, values
  3. How luxury is the millennial’s unlikely weapon to fight social inequality
  4. How can luxury brands tap into the back-to-school season?
  5. Balmain enlists virtual faces as brand spokesmodels
  6. Stuart Weitzman names Kim Kardashian as global ambassador
  7. 2024: The challenge for luxury amid global and regulatory changes
  8. Luxury Unfiltered: Hermès and Patek Philippe prove trust is the true luxury
  9. Assouline inaugurates two-story flagship in Riyadh, Saudi Arabia
  10. Wearables, AI at forefront of 2025’s digital trends: IMG
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