Research
March 22, 2016
Image from Chanel 5tandard February issue
By Jen King
France’s Chanel Beauty leads its industry in establishing a strong emotional connection with consumers through a foundation of intimacy, according to a new report from MBLM.
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","iv":"1e274335bf33bbcdef71ddddc83259ac","s":"3a8b0f206bfe1df7"}
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