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Dec. 23, 2024
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Chanel, Prada tap Vanity Fair for unparalleled pre-season exposure

July 17, 2012

 

By Rachel Lamb

Quite a few advertisers are using the August issue of Condé Nast’s Vanity Fair to push new products, but Chanel and Prada made the most impact through multi-page spreads that revealed their fall collections.

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  1. Estée Lauder Cos. establishes new fragrance innovation hub in Paris
  2. Desirability, operational efficiency key to luxury brand growth: Accenture
  3. Luxury Unfiltered: Reclaiming luxury leadership when client expectations shift
  4. Tiffany & Co. acquires historic Titanic timepiece at auction
  5. Porsche Design boosts in-store traffic with Linkin Park collaboration
  6. Rolex partners with Melbourne’s National Gallery of Victoria
  7. Wearables, AI at forefront of 2025’s digital trends: IMG
  8. Bleu de Chanel dives deep with new campaign
  9. Michael Kors walks with influencers in new campaign tier
  10. Luxury Unfiltered: Crisis or opportunity? Why luxury brands must focus on strategy, not fear
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