Fragrance and personal care
February 23, 2021
Lipscanner is a new in-house beauty app that allows Chanel customers to match and try on different lipstick shades. Image credit: Chanel
By Nora Howe
High-end beauty brands and retailers have been exploring the possibilities of augmented reality technology in recent years, but the global pandemic has accelerated innovation and created new expectations for the shopping experience.
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","iv":"328241480c78f050ba001035e6148788","s":"7dfb82d28895577d"}
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