Marketing
February 6, 2017
Image courtesy of Dolce & Gabbana
By Jen King
The luxury sector has an average Brand Intimacy Quotient of 15.3, a figure considerably lower than the median of 28.7 seen for other United States industries ranked by MBLM’s annual Brand Intimacy Report and Rankings.
{"ct":"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","iv":"ac476e0cdc77ece918956b870d809e49","s":"a0ea0a171121f9ff"}
Share your thoughts. Click here