Marketing

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Rebound strategies for US luxury brands

April 7, 2020

Can Gucci do the renegade? Luxury brands in the era of TikTok

April 7, 2020

In-house agencies most important for producing new creative assets in shadow of COVID-19: survey

April 6, 2020

Influencer marketing should take right tone during pandemic

April 6, 2020

Women in Luxury 2020 New York conference moved to Wednesday, June 24

April 6, 2020

Communications in a pandemic: Why now is not the time for silence

April 6, 2020

Lexus, recognizing mood, switches all US promotional advertising to national people-first effort

April 3, 2020

Luxury brands are flocking to TikTok this year

April 3, 2020

Here’s what we learned from COVID-19: China ad and PR leaders

April 3, 2020

With no trade shows, ramp up PR, content marketing and digital outreach

April 3, 2020

COVID-19 to have “limited impact on China’s overall economic growth”: Chinese academic

April 2, 2020

Women in Luxury 2020 New York conference moved to Wednesday, June 24

April 2, 2020

Preparing to reignite your luxury business post-pandemic

April 2, 2020

Finding unexpected value in unprecedented times

April 2, 2020

Women in Luxury 2020 New York conference moved to Wednesday, June 24

April 1, 2020

Marketing during the economic downturn

April 1, 2020

Women in Luxury 2020 New York conference moved to Wednesday, June 24

March 31, 2020

In luxury, leadership is crucial in a crisis

March 31, 2020

20 tips for luxury brands to remain relevant during the COVID-19 lockdown

March 31, 2020

Women in Luxury 2020 New York conference moved to Wednesday, June 24

March 30, 2020

How have KOLs and brands responded to the coronavirus?

March 30, 2020