Marketing

No categories

Top 5 holiday brand efforts of 2021

December 23, 2021

Will Viya’s $210 million tax fine rattle China’s livestreaming industry?

December 22, 2021

Top 5 themes to watch next year in public relations

December 21, 2021

The rise of China’s alpha women

December 17, 2021

Year on TikTok: Trends, brands that drove engagement

December 16, 2021

How to win in China without NFTs, KOLs or games

December 16, 2021

Avoid World War Z

December 16, 2021

Digital advertising drives more awareness than paid social: report

December 15, 2021

Announcing digital-only Luxury FirstLook 2022 on Jan. 13: Register now!

December 13, 2021

Technology is paramount to reaching the next generation: report

December 8, 2021

Wide pay gaps show racial divide in influencer marketing: report

December 7, 2021

Why luxury brands must redefine their views on diversity and sustainability in China

December 7, 2021

Luxury groups with diverse portfolios most resilient in 2020: Deloitte

December 6, 2021

Millionaires in US, China share optimism, differ in spending habits

December 3, 2021

Luxury flocks to Miami for artistic brand activations

December 2, 2021

Podcasts cannot be overlooked by advertisers: Ipsos

November 29, 2021

90pc of affluents are adopting more sustainable lifestyles: Altiant

November 22, 2021

Are Chinese celebrities still crucial for luxury brands?

November 22, 2021

How ‘House of Gucci’ may impact the house of Gucci

November 19, 2021

Future of luxury investment: it is a seller’s market

November 11, 2021

From cartoons to superheroes, luxury entices millennials with nostalgia

November 10, 2021