Marketing

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Novak Djokovic saga begs question: When should luxury brands stray from ambassadors?

January 13, 2022

What opportunities does the metaverse hold for luxury brands in 2022?

January 13, 2022

How retailers and brands can use the metaverse in 2022

January 13, 2022

How first-party data and social commerce meet

January 12, 2022

Brands should leverage Gen Z’s willingness to try new products

January 11, 2022

Celebrity beauty lines continue shining, sharing space with luxury brands

January 10, 2022

Consumers want comfort, multifunctional appliances at home

January 10, 2022

Why luxury will turn to Big Data in 2022

January 10, 2022

2022: The luxury phoenix moment

January 10, 2022

Yahoo! integrates new ecommerce capabilities

January 7, 2022

Faster, higher, stronger, together: Why luxury records will be broken in 2022

January 7, 2022

Balmain, Mattel launch Barbie-inspired collection, NFTs

January 6, 2022

Social commerce industry expected to reach $1.2T by 2025

January 6, 2022

Top 4 marketing strategies for China in 2022

January 5, 2022

How customers want to interact online

January 5, 2022

SMS marketing offers brands a direct pathway to shoppers

January 4, 2022

What luxury brands will need to know in 2022

January 4, 2022

4 mistakes ecommerce players make when measuring ROAS

January 4, 2022

Tiffany & Co., Gucci are 2021 Marketers of the Year

December 30, 2021

Is China following the same luxury consumption pattern as Japan?

December 28, 2021

Are affluent consumers in India transitioning from status signaling to self-transcendence?

December 28, 2021