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Louis Vuitton tours two new destinations in Travel Book series
Tom Ford Beauty applies lipstick with Angelina Jolie
Saks Fifth Avenue launches high jewelry collection
TikTok, TV dictate high-end resale trends: The RealReal
Off the Cuff: Q&As with Bentley, MCM, Rosewood Hotels, South Coast Plaza and more
Bentley updates sustainable leather policy
LVMH launches 22 Montaigne Entertainment
Maserati Europe appoints new lead
Personalize luxury brand marketing strategies for lasting loyalty
Dolce & Gabbana pops up in Portofino
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Fragrance and personal care
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Zegna, Armani plug two lines in WSJ. magazine’s Men’s Style issue
September 17, 2013
Gucci, Prada tout accessories in Vanity Fair’s centennial issue
September 13, 2013
Dior amplifies brand awareness with Saks window takeover
September 10, 2013
Valentino piques interest for new fragrance before debut
September 10, 2013
Fashion marketers expand ads in niche publications to display lifestyle
September 9, 2013
Bergdorf Goodman touts latest collections in fall magalog
September 9, 2013
Bulgari boosts product awareness through fragrance microsite
September 6, 2013
Chanel eyes fashion-conscious women with fragrance mobile ad
September 5, 2013
Dior uses star power to push new men’s fragrance
September 4, 2013
Social media helps elevate digital fragrance campaigns
September 3, 2013
Burberry uses minimalist approach to promote new fragrance
August 29, 2013
Zegna conveys fragrances’ aroma via detailed digital components
August 23, 2013
Dior boasts Nobel Prize-winning ingredient in new skincare line via microsite
August 22, 2013
Armani adds technologically-advanced lip care to beauty portfolio
August 21, 2013
Marc Jacobs launches dedicated Web site in lieu of new fragrance
August 20, 2013
Fashion marketers push entry-level products, high-end collections in September Vogue
August 20, 2013
Givenchy debuts new products via behind-the-scenes social video
August 19, 2013
14pc of luxury brands offer advanced Russian Web site: L2 Think Tank
August 16, 2013
Beauty collections ideal for brands to create a branded look
August 14, 2013
Michael Kors targets aspirational consumers with social media for new beauty line
August 13, 2013
Bulgari, Gemfields stand out among fashion-focused ads in Town & Country
August 8, 2013
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Louis Vuitton tours two new destinations in Travel Book series
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