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Multichannel

Cartier personifies bags in video to spark consumer emotion

June 4, 2014

Cartier's new leather collections Cartier's new leather collections

 

By Nancy Buckley

France’s Cartier released a new video on their social media pages featuring a short story about two bags, one male and one female, from its new Jeanne Toussaint & Louis Cartier bags collection.

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  1. UBS, Dior announce joint ‘House of Craft’ exhibit
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  3. Immersive tasting pop-up from Don Julio coming to NYC
  4. Rolex Testimonees take center stage at French Open
  5. Four Seasons Yachts previews Marina Day experiences
  6. Maserati revives racetrack driving experience
  7. Saks dedicates flagship windows to ‘And Just Like That...’ display
  8. J.P. Morgan Chase expands luxury branch format
  9. Genesis launches ‘And Just Like That…’ content series
  10. Luxury Group by Marriott International launches ‘Heartbeat of a Destination’
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