Fragrance and personal care
April 22, 2021
Carolina Herrera is taking consumers on a virtual skateboarding journey as part of a fragrance launch. Image credit: Carolina Herrera/B-Reel
By Sarah Ramirez
U.S. fashion label Carolina Herrera is celebrating youthful freedom with a digital and interactive campaign for its newest fragrance release.
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