While product placement can seamlessly show the lifestyle behind a luxury item, television commercials can be disruptive and stop consumers in their tracks. Therefore, it is important that luxury marketers use whichever method suits their goals.
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","iv":"12765b84a311617cd16050108a614133","s":"248ac7f019647cc9"}