Apparel and accessories
July 1, 2021
Italian luxury lingerie brand La Perla launched a perfume collection with beauty to follow. But will it help the brand gain young Chinese consumers? Image credit: La Perla
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","iv":"287f8e061b8f0443c4ff3df4360e3241","s":"177bda8dc420c96f"}
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