Marketing
May 10, 2018
These affluent, working women want to be recognized by brands and desire personalization. Image credit: YouGov
By Brielle Jaekel
NEW YORK - Businesses are changing, reaching a global, wider audience with a range of consumers, which means their companies’ management needs to reflect that.
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","iv":"7d170f12b1d6c75388ecae985af4164a","s":"c82f5249736070bf"}
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